While completing the research for this article, admittedly I was becoming a bit frustrated. What is it with these companies that have credit cards offers that no one could seem to access online? Seriously, what is the point?
If I am interested in your organizations’ credit card, I would expect to go online and search for your card and…voila, an entire website with all the information I need appears. It’s not magic; it’s the way things should be, any good marketer knows that.
Well to my surprise, this is not what I experienced while searching for the Elan credit card. Instead I was greeted with a card member services page for all my search effort. Now tell me, how can I become a member when I can’t even find information on the credit card offer to decide if to follow through with an application.
On further investigation, I realized that the Elan membership page was powered by Elan Financial Services so I thought If I visited their site, I might gain access to the details of the Elan credit card offer.
Once I landed at http://www.elanfinancialservices.com it became clear why there were no specific credit offers splashed across the Internet and on this occasion I would let go of my frustration because I now understand what Elan is all about.
You see Elan is actually a transaction management company that offers credit cards and other financial services to its partners.
They do not offer credit cards to the general public, but rather they handle the background work such as card authorization processing, system monitoring and point of service transactions to name a few.
You would need to be a business entity in order to benefit from the services of the Elan credit card. This is because your business would partner with Elan to provide credit card services to your customers and management of the day to day transactions would be handled and supported by Elan Financial Services
As an example the following credit cards provided by these two companies are powered by Elan, but the cards are issued in the banks name.
o Central Pacific Bank Credit Card
o Bloomfield State Bank
Even though the Elan option did not work out, there are many other credit card offers available on the market. You can search through many different categories to find the card that is right for your circumstances. Categories include:
o Airline Credit Cards
o Balance Transfer Credit Cards
o Business Credit Cards
o Bad Credit Credit Cards
o Rewards Credit Cards
o Student Credit Cards
These are just a few of the categories available, so don’t delay, start your credit card search today.