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The Difference Between Promotion and Event Marketing

Understanding the role of promotion and event marketing within any campaign requires a clear knowledge of the function of promotion and it’s impact on achieving marketing goals. By design, individual or short-lived promotions drive immediate response, while long-term, repeat [...]

Fundraising 101: Rueben Mayes at TEDxWSU 2014

Everyone at some point in their lives are asked to raise money for things whether a high school baseball tournament trip or part of a campaign. There are some … source ...Read More

How to Avoid Traps For the Unwary When Starting Your Own Business

Starting your own business should be one of the most exciting times of your life. At last, you’re on your way to breaking out from wage slavery and making your time your own. While no one would ever want [...]

Top 5 Fundraising Ideas

Kelly from FundingFactory introduces you to the Top 5 ways to raise money for your school or non-profit in the very first “Funding Five” countdown. source ...Read More

Ten Tips to Get the Most Out of Your Kickstarter

1. See the big picture: Thinking solo about your crowdfunding project is not the way. You have to keep your audience in mind. Turn your funders into fans: – Make the audience want to get more. – Give them [...]

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